Products
Thinking sustainably about our future!
With its products, Casualfood aims to promote a conscious and
sustainable use of our resources. Our offers provide
consumers the opportunity to choose balanced, environmentally friendly
environmentally friendly alternatives.
Our understanding
We want to make it easy for our customers to eat consciously. In addition to emotional food, we want to do our part to ensure balance, digestibility, and diversity.
Our way
In addition to emotional food, which plays a central role in travel catering, healthy alternatives are always available, and there are healthy food options for all concepts. This means that our guests can eat healthily, consciously, and sustainably even when they are on the move and traveling. We take a close look at the needs of our target group at train stations and airports and have designed different food specials depending on the length and reason for the trip.
Our goal
We have calculated the share of sales generated by our fairly and sustainably produced products and have now set ourselves the goal of increasing this share to 30% by 2025 and doubling it by 2027.
Our understanding
We are aware of the responsibility we have when choosing products and suppliers. By setting sustainable standards, we can act as a multiplier on the topic of sustainability.
Our way
Wherever possible, we focus on seasonal/regional offerings, organic products, and Fairtrade products. We have developed a purely plant-based concept to meet the high demand for vegan alternatives.
Our goal
We have determined the share of sales generated by our sustainably certified products and have now set ourselves the goal of significantly increasing and continuously expanding this share in the coming years.
Our understanding
Our commitment to sustainability is directly visible to our customers, for example through our sustainability brand POP on all coffee cups and bags. This is complemented by our website, which comments on relevant sustainability issues, and by our upcoming sustainability report. To remain credible, this commitment must also be evident in product recommendations and marketing measures. A good example of this is our POP campaign.
Our way
We are constantly working to make our packaging even more sustainable (e.g., for Christmas gifts). Wherever possible, we are increasingly using digital communication tools, which conserve resources. We also focus our marketing activities on sustainability (e.g., beehives instead of Christmas gifts https:// beeswe.love) and refrain from advertising unhealthy foods for children.
Our goal
Our claim to sustainability should be recognizable in all marketing measures.
Our understanding
Quality management is a key component of sustainable corporate governance. It ensures that our products and services consistently meet high standards and are continuously improved—for our customers, partners, and employees.
Our way
We rely on transparent processes, regular checks, and active responsibility at all levels. With digital tools and clear quality guidelines, we ensure that requirements are identified, met, and exceeded—from procurement to guest contact.
Our goal
We want to not only ensure the quality of our services, but also continuously improve it—through measurable standards, regular training, and the active involvement of our teams. This is how we build lasting trust among all stakeholders.